Touchwood
Lead creative/writer for Touchwood shopping centre. After the initial pitch win, there’s nothing I didn’t work on. TV, radio, the re-brand, tone of voice, online/offline advertising, in-centre comms and internal engagement.
Channels:
Print / OOH/ Press / Radio / TV / Online / DM / Internal / Guidelines / Experiential
Creative | Copywriter
ABOUT
Writer, thinker, builder's brew drinker.
A proud Brummie (without the accent, so I'm told) I've worked in the region for over 10 years.
I've produced award and pitch winning work at big integrated agencies and small independents, writing for TV, radio, social and a South London rapper.
You name it; I've done it. Ad campaigns, social content, website copy, letters, brochures, guidelines, naming projects, emails, internal comms/engagement, B2B and B2C. I've also penned a best man speech or two.
My highest scoring word in Scrabble is 108.
Oh, and I once asked Location, Location, Location host, Phil Spenser to bark like a dog. He declined.
Agency Experience:
ITG
Creative Head / August 2020 - Current
Chapter
Creative Head / June 2014 - March 2020
McCann Birmingham
Creative Copywriter / May 2012 - June 2014
RBH
Junior Creative / February 2010 - May 2012
Client Experience:
Nissan / Vauxhall / Jewson / Topps Tiles / Beagle Street Life Insurance / Calor / Cameron Homes / Supercuts / Coventry Building Society / Lightwave / Hunters Estate Agent / Cameron Homes / Sunseeker / Bentley / Hyundai / Stanley Tools / Touchwood / National Express / Canal & River Trust / LNER / 353 / Rugby4Heroes / Barnardo's / BHSF / CCF / Cornerstone / The Drum / Gibbs & Dandy / UltiPro / Silverstone